This is a very basic business model that's success probably relies on its simplicity and firstness to succeed. Simply this: A hired amateur photographer with a cool camera (or at least a cool lens) attends a school event, let's say a high school football game wearing a T-shirt that reads "check out these photos at That'sMe.com". The photographer shoots oodles of cool photos, making sure to get at least one good shot of everyone in the game. She then goes home, uploads all the good ones, labels them by jersey number, writes up a little blurb about the event and that's all. Meanwhile savvy parents log on, look at the impressive shots of their little one and either buy the .jpg file or order prints. Stratified pricing structure makes it possible for everyone to get something - from the rich mom wanting a walnut framed print, to a fellow student who wants some locker decor, to a low-res file for facebook. Easily franchiseable. Relatively untouchable by "the b...
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